First off, many thanks to Guillaume Bouchard of NVI for his participation in the comments at Friday’s “More Reasons to call BS on the SEO/SEM industry” post. I don’t want to monopolize his time but, alas, every answer he gives raises new questions for me. I’d be interested in his take on why making the Digg homepage has proved so much more valuable for his projects than it did for Scott Karp at Publishing 2.0.
As for Guillaume’s comment that my articles don’t have the same impact because they’re on a blogspot subdomain, I’d like to see some actual sources on that theory because I’m having a bit of a hard time with it. If he’s saying that one extremely successful Canpages blog post can cause traffic to the entire directory site to explode and that this would not be the case with a blogspot address, I’d like to know in layman’s language exactly why this would be so.
Frankly, one of the things that bugs me about the whole SEO world is that its denizens often don’t address well-known conflicting opinions. For example, last year, I posted on SEO hero, Marshall Simmonds, and his advice. He counsels, among other things, the use of metatags for every page, but when I looked into it further, I found that there’s a large constituency of opinion that’s been arguing for several years that metatags are obsolete, so what gives? And where is the person or article that says, “Look I know a lot of people will tell you that metatags are obsolete, but I think you should absolutely still be using them because of A, B and C.”